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Sociální služby a jejich dostupnost ve Středočeském kraji, případová studie okresu Rakovník
Rapčan, Jakub ; Kouřilová, Jana (advisor) ; Prudká, Šárka (referee)
The objective of this master thesis is to analyze and evaluate the accessibility of social services in Central Bohemia. Special attention is given to the area around the city of Rakovnik with the goal of evaluating itsbreadth and availability of social services in this peripheral area of Central Bohemia. The introduction of the theoretical part begins with the definition of social politics, including its models and principals. A description of the social politics of the Czech Republic, along with related laws, structure of social services and their providers follows. The theoretical part of the thesis includes a comparison of social systems in the Czech Republic, Austria and Slovakia. The conclusion is dedicated to issues of community planning, its creation and benefits associated with it. The practical part of the thesis deals with social services in Central Bohemia. Attention is focused on community planning throughout Central Bohemia and the structure, typology and availability of social services for its residents. The practical part offers a more detailed analysis of social services in Rakovnik, presenting its community plan and the structure of services offered in the district. The methods used in developing the topic of this thesis is a literary review, descriptions, analysis, interviews, results of emprirical investigations and an imperical synthesis of learned facts.
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Analysis of tourist services in a selected tourist region for selected segments
Kytlicová, Pavlína ; Petrů, Zdenka (advisor) ; Voříšková, Barbora (referee)
The diploma thesis is focused on social tourism in Brno. The aim of the thesis is to analyse in what measure the tourist services are adapted to young people, families with children, physically handicapped people and seniors in Brno. The thesis is divided in theoretical and analytical part. The analytical part can be divided into four groups such as attractions offer, analysis of accommodation services, gastronomic services and transport services. These services are evaluated in demand of each segment. The selected destination is analysed in attractiveness for each segment.
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Tourism for families with children in area of Hluboka nad Vltavou
NEDOROSTOVÁ, Táňa
The main goal of the bachelor thesis was to analyse the conditions for development of tourism for families and kids in Hluboka nad Vltavou with respect to providers of accomodation, catering and other services. The first part of bachelor thesis in consist of theoretical definitions of chosen topic. Marketing research and analyse of tourism suply in destination is in the second part of the thesis. Based on the results of marketing research and tourism suply analyses, new product for families with children was prepared and new measures were suggested.
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Family activities in and around Tabor
KAŠPAROVÁ, Martina
This thesis deals with the possibilities of tourism development for families with children in Tabor region and the selection of the latent potential of tourism for the reference segment. Based on the findings of the situational analysis and carried out field research the proposals, were designed to offer innovations, to improve the attractiveness of the Tabor region on the tourism market for families with children and then the tourism product compiled.
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Analysis of travel operators offer for marketing segment - families with children
Šatrová, Anna ; Petrů, Zdenka (advisor) ; Straková, Ivana (referee)
This work is engaged in analysis of offer of travel operators for families with children and in after evaluation. In the first part of the work there are mentioned some terms from tourism sphere. There is also defined term tourism operator from legislative point of view. Next part is dedicated to matketing in the area of services. Families with childern present important part of demand in tourism sphere. This work analyses their wishes and needs. In analytical part of work there is researched offer for families with children in domestical and foreign tourism. At first the attention is dedicated to accomodation facilities, then the offer of travel operators is researched. Work presents sales programmes of travel operators and analyses holiday clubs for childern. The final part evaluates the quality and quantity of offered facilities.
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Product of tourism for families with children
KOZÁKOVÁ, Martina
To analyze tourism development conditions for families with children in the Písek Region and to create the suggestion of a package for this segment were the main tasks of my thesis. I analyzed the primary and the secondary supply of Písek region.I want to show that families with children are very demanding but attractive segment as well. The Písek Region has appropriate conditions to become an attractive region for families with children. I created visitor{\crq}s profile and requests, which are essential for visitor to realize his visit. The package suggestion was compiled by needs and wishes of visitors. The package is divided according to children age.
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