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Sponsorship and Advertising as a Source of Football Club
Vašendová, Dominika ; Ostrý, Vlastimil (referee) ; Kysel, Jiří (advisor)
Objective of this bachelor’s thesis is fading of a professional sports club. Sponsorship is one of the most essential fundraising sources. The thesis aim to principles and sense of sponsorship, its models and targets. The next part describe sports club utilization as a mean of advertising. It charakterize advert forms and advertising campaign creation. The most importatnt section of the thesis is sponsorship and advertising analysing as a donator's communication device.
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Sport Centre Brno
Havlíková, Terezie ; Vostrejž, Dušan (referee) ; Odvárka, Antonín (advisor)
The theme of my dissertation is to create the architectural study of a football stadium in Brno behind Lužánky. The proposed stadium is to create facilities for football Brno, athletes and fans. Stadium capacity is 23 thousands audience. Object is an organic shape and is forming two main parts. The first part of the concrete superstructuce and second is a steel structure carrying a transparent facade composed of ETFE foil.
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Sports facilities in the context of the site
Hrivňáková, Klára ; Rudiš, Viktor (referee) ; Koleček, Ivan (advisor)
Meadows by the river Svratka - concept of landscape areal for public sport and recreation: ACTIVATION POINTS = insertion of impulses for developement od the area 3 LANDSCAPES - playgrounds by the city circle road, forest park by the riverside, city park in Jundrov CONNECTION - live relations between nearby qarters of the city Football academy The main T-shape building together with the pedestrian and alley forms its courtyards and so creates significant entrance to the park-area. The building connects the city and the landscape, between area of entrance and area of academy.
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Analysis of Selected Sports Club
Doubrava, Tomáš ; Kokeš, Marian (referee) ; Peričková, Lucie (advisor)
This thesis is devoted to the analysis of the football club SK Šlapanice particular focus on the management, marketing, competition, organizational and economic situation including sports problems in the club. The theoretical part describes the basic concepts and analyzes that will be used in the practical part. Based on the information gathered and analyzes the practical part will be proposed solution to a better run club.
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Design of a Football Association System for Administration Purposes
Vařacha, Jan ; Vyskočil,, Marek (referee) ; Luhan, Jan (advisor)
This master’s thesis aims to design a suitable system based on a relational database for the purposes of administrative activities of the District Football Association. The created relational database should be managed primarily by the association secretary, to a lesser extent by members of association specialist committees. The database should be able to contain all the information and records which have been dealing with the paper form so far (match fixtures, awarding fines, clubs’ fees, players’ punishments, etc.). Routine administrative work, such as reading, inserting, deleting and updating the data will be carried out through the web interface and should not place any special demands on the level of users computer skills.
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Bussiness Plan
Kabeláč, Michal ; Skalník, Jaromír (referee) ; Hanušová, Helena (advisor)
The thesis is focused on the elaboration of a business plan for the organization of summer football camps for children between 6 to 12 years old. The thesis describes the theoretical background needed to develop a business plan. The practical part also deals with market analysis, marketing research and business plan design.
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The Organisation and Administration of Sport Club
Chovanec, Marek ; Ciencala,, Jiří (referee) ; Korvas, Pavel (advisor)
The objective of this bachelor thesis is describing and analysing organization in a professional football club FC Zbrojovka Brno. The first part offers description of organization structure, and job severance in this company character. The thesis is focused on management, organization efficiency, firm culture and workload in this sports club. Based on all acquired data, there will be provided some suggestions and recommendations leading to organization improvements and management optimization. Especially organization structure, both economic and sport situation and marketing of the club are analyzed in this thesis.
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Analysis of the Selected Firm - Football Club TJ Start Brno
Jirátko, Zdeněk ; Ing.František Janáč (referee) ; Hanušová, Helena (advisor)
The bachelor thesis deals with the assessment of the situation of football club TJ Start Brno through analysis of internal and external environment, including SLEPTE anylisis, SWOT analysis and Porter´s five forces model. The theoretical part describes essence of the individual analyses that are applied in the partical part of this thesis. Based on the results I introduce several proposals of solutions with thein impacts as they were shown in analysis.
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Design of a Football Association Web Portal
Vařacha, Jan ; Vyskočil,, Marek (referee) ; Luhan, Jan (advisor)
This bachelor’s thesis aims to design a suitable website for the District Football Association. Website should serve not only players, club officials, association officials and referees, but also to the general public. The web portal will be used for the publication of results and statistics of the matches organized by the District Football Association, competitions fixtures, records of Association’s expert committees, information for clubs and football fans, delegation of referees etc.
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Sports facilities in the context of the site
Bužek, Jiří ; Rudiš, Viktor (referee) ; Koleček, Ivan (advisor)
The essay is based on urban development of Komin meadows and proposal of football academy. In the proposal is centre line, which is connecting two entrances to the area and is splitting the area in two parts.The first part by the river is for relaxation, pick-nicks etc. It behaves as a city park. In the proposal you'll find inorganic river basin for swimming, ice skating, renting pedals. Created islands behaves as a forest parks with insistence to protect original biotopes of the river. Other entrances connect tram stops No.1. From these entrances conduct paths to the centre line and split the area into primary flow lines. Next splitting of the area into secondary structure is by paths erected to the centre line. Size of the paths is in the measure of football ground and are located in important points of the area. Individual flow lines could be flowed by water. Those flow lines which can be flowed by water most frequently behaves as gardens, sample agriculture, sports areas with absolute access. Other flow lines are for building and setting up sport grounds with supervised access. Football academy is located at crossing of the centre line and path from the tram stop.
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