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Design of a Company Communication Plan
Zápařková, Iveta ; Urbanec, Martin (referee) ; Kaňovská, Lucie (advisor)
This bachelor´s thesis discusses the proposal of communication plan of KM Beta company. The theoretical part explains the basic concepts related to marketing communication, in the second part, called the analytic part introduces KM Beta company and its activities in the field of communication with customers. In practical part suggests an optimal communication plan for the company's new business area- area of burnt bricks.
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Business Plan for the Establishment of Kindergarten
Zápařková, Iveta ; Melicharková, Kateřina (referee) ; Kocmanová, Alena (advisor)
The master´s thesis is a proposal of a business plan for the establishment of sports kindergaten with teaching English in the city Uherské Hradiště. The private kindergarten will be established as a limited liability company and will not fall into the Register of schools and educational institutions of the Ministry of Education, Youth and Sports. Focus will be on developing the talent of children in physical, artistic, intellectual and practical. The business plan is based on the existence of market gap in this area of business in order to offer superior service to the customer.
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Design of a Company Communication Plan
Zápařková, Iveta ; Urbanec, Martin (referee) ; Kaňovská, Lucie (advisor)
This bachelor´s thesis discusses the proposal of communication plan of KM Beta company. The theoretical part explains the basic concepts related to marketing communication, in the second part, called the analytic part introduces KM Beta company and its activities in the field of communication with customers. In practical part suggests an optimal communication plan for the company's new business area- area of burnt bricks.
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|
|
Business Plan for the Establishment of Kindergarten
Zápařková, Iveta ; Melicharková, Kateřina (referee) ; Kocmanová, Alena (advisor)
The master´s thesis is a proposal of a business plan for the establishment of sports kindergaten with teaching English in the city Uherské Hradiště. The private kindergarten will be established as a limited liability company and will not fall into the Register of schools and educational institutions of the Ministry of Education, Youth and Sports. Focus will be on developing the talent of children in physical, artistic, intellectual and practical. The business plan is based on the existence of market gap in this area of business in order to offer superior service to the customer.
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