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National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
Proposal of a Change in the Marketing Mix of a International Consulting Company
 Šenková, Michaela ; Slocík, Ľubomír (referee) ; Kaňovská, Lucie (advisor)
This diploma thesis is focused on the current state of the marketing mix of a chosen company focused on project management consulting. Solutions to improve the marketing mix of this company are proposed based on the results of marketing analyses of the external and internal environment of the company.
Detailed record
Proposal of a Change in the Marketing Mix of a International Consulting Company
 Šenková, Michaela ; Slocík, Ľubomír (referee) ; Kaňovská, Lucie (advisor)
This diploma thesis is focused on the current state of the marketing mix of a chosen company focused on project management consulting. Solutions to improve the marketing mix of this company are proposed based on the results of marketing analyses of the external and internal environment of the company.
Detailed record

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