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National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Why Does the Instant Food Consumption Decline? Analysis of Demand Determinants
 Pazdera, Martin ; Koubek, Ivo (advisor) ; Špecián, Petr (referee)
There has been a significant decline in instant food market. I investigate the determinants of demand for instant food in this thesis. Oligopoly market structure motivates me to investigate the demand for instant food produced by particular firm. I use yearly and quarterly scanner data for instant food sales on the retail market in Czech Republic in the empirical part of the thesis. The yearly data analysis finds healthy diet trend as a possible cause of instant food market decline. According to quarterly data analysis I find instant food as an inferior good with income elasticity -0,6295. Both these factors can affect stagnant or decreasing revenues of instant food producers. Analysis of demand for instant food produced by particular firm illustrates strong relation between demanded quantity of producer's instant food and prices of his own and competing production. This indicates that price increase is not an optimal strategy in order to stabilize revenues of instant food producer.
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Does It Pay Off to Be Socially Responsible Corporation?
 Pazdera, Martin ; Chalupníček, Pavel (advisor) ; Brožová, Dagmar (referee)
This paper examines the hypothesis of profit motivated corporate philanthropy. More general phenomenon of corporate social responsibility and corporate philanthropy as its part are described. Potential scenario of positive impact of corporate philanthropy on corporate financial performance is presented. In the analytical part of this paper, the impact of corporate contributions on profitability is measured. I use data for 89 Czech corporations. Dataset is based on the Top Firemní Filnatrop ranking list made by Czech Donors Forum. Lag of corporate philanthropy variable is used to solve causality problem. Although the outputs of differently specified models vary, the results of econometric analysis indicate no significant impact of corporate philanthropy on corporate profitability. Some flaws and limitations of my analysis are also discussed.
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See also: similar author names
9 Pazdera, Michal
1 Pazdera, Miroslav
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