National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
Creation of a CSR strategy for the company CCS, s. r. o.
Paseková, Markéta ; Olšanová, Květa (advisor) ; Eibanová, Katarína (referee)
CSR strategy is not only about unilateral spending of funds on charitable purposes. An effective CSR strategy leads to fulfillment of economic goals of the company. The aim of this thesis is to analyze the current state of CSR in company CCS, s. r. o. and suggest possible improvements, or more precisely, develop an effective and coherent CSR strategy. As a tool for creating strategy are in this thesis primarily used in-depth interviews with employees of HR and marketing teams and models of organization Byznys pro společnost. On the basis of this instruments was created a specific CSR strategy for the company CCS.
Trade of the Czech Republic with the transcaucasian states
Paseková, Markéta ; Gullová, Soňa (advisor) ; Hinčica, Vít (referee)
This bachelor thesis deals with analysis of mutual trade and economic relations among Czech Republic and Azerbaijan, Armenia, Georgia. Considerable economic potential of those countries makes this topic significantly attractive. Thesis also focuses on their economic situation with emphasis on international trade. The main part describes trading barriers and problems which are connected with entry of Czech investors and entrepreneurs to the Transcaucasian markets. The aim is to evaluate the mutual business exchange, determine the most appropriate area for the mutual cooperation and point out the best business partner from this region. The analysis was based on comparison of statistical numbers from year 2000 to present. The last chapter discusses possible cooperation of the European Union with these countries and the possible effects of their accession to other integration groupings. Chosen topic is important in context of globalization of the world economy -- every business contact with countries on border of Europe and Asia is very desirable.

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4 Paseková, Martina
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