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National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
AN ANALYSIS OF INTERGENERATIONAL AND INTERREGIONAL DIFFERENTIATION OF LEISURE TIME ACTIVITIES
 Mazochová, Lenka ; Fialová, Dana (advisor) ; Illner, Michal (referee)
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Business plan to establish e-shop and a store with nutrition for athletes.
 Mazochová, Lenka ; Zadražilová, Dana (advisor) ; Zadražil, Václav (referee)
The aim of this thesis is to evaluate whether the business plan for the establishment of the e-shop and the store is viable and economically sustainable. E-shop and store will deal with the sale of nutrition for athletes, especially food for expeditions. In the theoretical part is presented the essence of the business plan. It is followed by the practical part where the product is summarized, the competitors and suppliers are analyzed, the company's foundations and structure are presented, the goals and visions of the company are presented, followed by marketing, financial plan, risk analysis with SWOT analysis. At the end is everything evaluated.
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