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National Repository of Grey Literature

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Proposal for the Development of Competitiveness of Small Company Kudera, Josef ; Chlebovský, Vít (referee) ; Zich, Robert (advisor) Tato práce navrhuje konkurenční strategii včetně strategie rozvoje konkurenčních výhod pro novou servisní firmu na českém trhu. Návrh je založen na aktuální situaci na trhu a potřebách zákazníků s ohledem na možnosti nové firmy. Pro vybranou strategii byl vytvořen Business Model Canvas a Value Proposition Canvas. Výsledek práce by mohl posloužit jako podklad pro tvorbu strategie firmy plánující vstoupit na tento trh. Detailed record

Proposal for the Development of Competitiveness of Small Company Kudera, Josef ; Chlebovský, Vít (referee) ; Zich, Robert (advisor) Tato práce navrhuje konkurenční strategii včetně strategie rozvoje konkurenčních výhod pro novou servisní firmu na českém trhu. Návrh je založen na aktuální situaci na trhu a potřebách zákazníků s ohledem na možnosti nové firmy. Pro vybranou strategii byl vytvořen Business Model Canvas a Value Proposition Canvas. Výsledek práce by mohl posloužit jako podklad pro tvorbu strategie firmy plánující vstoupit na tento trh. Detailed record

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