National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
Analysis of communication of adidas Company on social media
Kofrová, Michaela ; Postler, Milan (advisor) ; Hájková, Petra (referee)
The Master's thesis focuses on adidas ČR, s.r.o. and its communication on social media. The aim of this thesis is to analyze communication of adidas Company on social media and to recommend proposals for improvement and how to be more effective. The thesis is divided into two parts. First theoretical part defines social media and its position in marketing strategies of companies. In the analytical part is provided analysis of competition and its communication's strategies on social media and comparison with adidas Company. Benefits of this thesis are proposals of improvement for communication of adidas Company on social media and recommendation to the future.
Comparison of literacy and opportunity of women’s education in India in 1991 and 2011 and its possible effect on demographic trends
Kofrová, Michaela ; Šaroch, Stanislav (advisor) ; De Castro, Tereza (referee)
The bachelor thesis analyzes the access of women to education and its possible effect on demographic trends of India in 1991 and 2011. The first chapter generally characterizes the importance of education as means of escape from the poverty trap. The second chapter describes the progress in educational system in India, government development schemes focused on education in India and access of women to education in India from 1991 to nowadays. The third chapter presents the total fertility rate by education of women in India in particular years 1991 to 2006. The last chapter focuses on the evaluation of effects of changes in access of women to education by average number of children in India.

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