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National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Company business valuation
 Chvostová, Ivana ; Doláková, Helena (advisor) ; Keslerová, Kateřina (referee)
The aim of the thesis is to determine the market value of Rodinný pivovar Bernard, a.s. The work consists of two parts - theoretical-methodological and practical. The first part deals with basic theoretical knowledge regarding the valuation of the company. The second part begins with a description of the company valuated. Strategic and financial analysis which is used to build a financial plan follows. That is the basis for valuation of the company using the DCF Entity method which is used to valuate the brewery in the final part of the thesis.
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The strategy of the small retailer
 Keslerová, Kateřina ; Filipová, Alena (advisor) ; Zeman, Jiří (referee)
The aim of my thesis is the description and the analysis of the strategy. The thesis appreciate the Marketing mix of the retailer and the competitive strategy. I tried to describe the whole competitive position of the retailer in the market and the ability to compete.
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