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National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
Recruitment, selection and adaptation at the company
 Jirásková, Eliška ; Kašparová, Eva (advisor) ; Schejbalová, Jitka (referee)
The theme of this thesis focuses on the area of personnel management, which is an indispensable part of the functioning of organizations. This theme includes recruitment, selection and adaptation process of employees at NAPA TRUCKS, spol. s.r.o. It focuses on analyzing the procedures and practices of the company and based on theoretical knowledge by designing practices to improve recruitment, selection and adaptation process of employees. The thesis is divided into two parts. The first part is theoretical. The second part contains the description of current practices and for each section makes recommendations for improvement. The aim is to analyze current processes and propose recommendations for streamlining and improving the processes in the company.
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How marketing activities influence children´s eating habits
 Jirásková, Eliška ; Ryšavá, Monika (advisor) ; Zamazalová, Marcela (referee)
This bachelor thesis aims to determine whether Granko is one of the trends in breakfast drinks, and to what extent are marketing activities affecting the consumption of Granko. The theoretical part deals with marketing and marketing communications with its typical instruments. Then I deal with advertising and the restrictions imposed on a person under 18 years of age. It is followed by description of the target groups, including the methods used to reach children and the impact of advertising on children's segment. In the next chapter, I resolved the eating habits of children and the trend in consumption of milk. The practical part deals with marketing research. Primary data were obtained by questionnaire survey. From the evaluated data I derived the conclusion that Granko is weekend breakfast trend today.
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See also: similar author names
1 JIRÁSKOVÁ, Erika
7 JIRÁSKOVÁ, Eva
7 Jirásková, Eva
3 Jirásková, Eva,
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