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National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
The analysis of supply of travel agencies
 Hrušková, Dana ; Petrů, Zdenka (advisor) ; Strakova, Ivana (referee)
The diploma thesis analyses supply of three major and three small regional Czech travel agencies regarding Croatia in terms of its width (number of offered accomodation facilities in particular sea resorts)and its compelexity (offer of packages for more demanding customers, sightseeing tours etc.) The thesis also contains general introduction of Croatia as one of the most popular summer destinations for Czech tourists as well as description and explanation of basic terms connected to tourism theory and functioning of travel agencies in general.
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Marketing analysis of development conditions of tourism in city quarter Troja
 Hrušková, Dana ; Netková, Jarmila (advisor) ; Drdácký, Tomáš (referee)
This bachelor thesis was compiled by request of the mayor of city quarter Troja. Its aim is to analyze Troja's cultural and natural potential and to point out neglected places of interest, so far standing in shadow of Prague ZOO, Botanic garden and Castle Troja. The main purpose of the thesis is to offer particular possibilities for improving the level of promotion of individual objects and thereby disperse visitors all over the territory. The concept and length of the thesis were adjusted to submitter's requirements; therefore there is no usual division into theoretical and analytical part. It consists of several chapters analyzing Troja from different points of view: cultural and natural heritage, sport and recreation possibilities, transport infrastructure, the level and quality of accommodation and food and beverage facilities and finally from the viewpoint of promotion. Each section contains pregnant SWOT analysis and particular recommendations after introduction to the individual issue.
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See also: similar author names
1 HRUŠKOVÁ, Denisa
3 HRUŠKOVÁ, Dominika
1 Hrušková, Daniela
3 Hrušková, Dominika
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