National Repository of Grey Literature 3 records found  Search took 0.00 seconds. 
Evaluation of the Financial Situation of the Company
Hrozková, Alice ; Lucký, Marek (referee) ; Hornungová, Jana (advisor)
This bachelor thesis focuses on evaluation of business activities of Morava-Ekol s.r.o. between the years 2008-2012 by using selected indicators and methods of financial analysis. First part of the thesis brings on theoretical basis for the analytical part, in which will this basis be applied on data obtained from the financial statements. The thesis also involves proposals of improvement that should help better running of the company in following years.
Evaluation of the Financial Situation of the Company
Hrozková, Alice ; Lucký, Marek (referee) ; Hornungová, Jana (advisor)
This bachelor thesis focuses on evaluation of business activities of Morava-Ekol s.r.o. between the years 2008-2012 by using selected indicators and methods of financial analysis. First part of the thesis brings on theoretical basis for the analytical part, in which will this basis be applied on data obtained from the financial statements. The thesis also involves proposals of improvement that should help better running of the company in following years.
Proposal of Communication Mix of the Selected Company
Hrozková, Alice ; Fišerová, Soňa (referee) ; Milichovský, František (advisor)
Master’s thesis deals with analysis of the current communication mix of the selected company and with proposals of its improving. Theoretical part brings on fundamental for the analytical part in which the selected company is introduced. In this part there are also made analyses of marketing surrounding and current communication mix is introduced. The last part of the thesis focuses on proposals with the aim to improve the existing communication mix.

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