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National Repository of Grey Literature 3 records found  Search took 0.01 seconds. 
Document Generation System for Energy Optimization
 Hrabě, David ; Zaklová, Kristýna (referee) ; Hynek, Jiří (advisor)
The goal of the thesis was the design and implementation of software for the company Optimal-Energy.cz, a.s., which automatically proposes measures for optimizing the resource consumption of buildings, especially the installation of photovoltaic systems and heat pumps. Based on the calculations, it generates documents that inform the customer about the proposed optimizations and contain the necessary contracts for performing the installation. The approaches to document creation and the possibilities of its automation have been analyzed. The original energy optimization calculations have been simplified and unified to operate on a common model based on the performed analysis. The solution was then implemented in the .NET environment using the F# and C# programming languages.
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Marketing trend of e-shops and its impact on profit
 Hrabě, David
This diploma focuses on online marketing trends among the Czech e-shops in 2016 and what impact does online marketing have on e-shops profit. The main sources of information to draw a conclusion include consultation with the four agencies, who are responsible for several dozen e-shops, and consultations with the two renowned online marketing specialists. Moreover, data collection was conducted from May to do December 2016. The total number of respondents in the quantitative research was 625 online shoppers and 41 e-shops. In the qualitative research were interviewed 18 e-shops. From the analyzed responses was created and overview on how online marketing trend of Czech e-shops in 2016 looks like and what impact does online marketing have on their profit.
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Customer benefits and willingness to buy of Samsung Galaxy Gear in the Czech Republic
 Hrabě, David
This bachelor thesis is dedicated to analysis of customer benefits and willingness to buy of Samsung Galaxy Gear in the Czech Republic. The theoretical part includes information needed in relation to the marketing research problem and in the practical part the researcher collects and analyses the information gathered through several research methods. At the end the bachelor thesis, the author tries to explain the main reasons of willingness or unwilligness to buy of Samsung Galaxy Gear in the Czech Republic and proposes recommendations for solving problems.
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