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Marketing importance of company’s CSR politics for young generation in Czech Recpublic
Gibalenko, Tetiana
;
Tahal, Radek
(advisor) ;
Vávra, Oldřich
(referee)
This thesis explores and explain the consept of corporat social responsibility (CSR) and it is influens on all market players. Based od literature overview this work will show the connection between marketing and existing variations of sustainability activities. Throught observation and analysis the thesis will show if the existence of CSR strategy, politics or programs in the companies, from certain fields and areas, will be take into consideration during buying decision. If young generation of Czech people realize, react or expect firms have it and apply into their practise.
Detailed record
Worker in virtual team
Gibalenko, Tetiana
;
Surynek, Alois
(advisor) ;
Kašparová, Eva
(referee)
This thesis deals with virtual teams, particularly with position of worker within them. Theoretical part studies the characteristics of virtual teams. What is a key component in building the relationships between workers? How do they communicate within the team and solve problems? Practical part includes the results of surveys, conducted by RW3 CultureWizard and Economist Intelligence Unit, which study virtual teams around the world. According to them, virtual team is the part of company's development cycle. The surveys are focused on team members, their concern about teamwork, on their personal opinions. The aim of this thesis is to show, how virtual teams work in company's practice.
Detailed record
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