National Repository of Grey Literature 3 records found  Search took 0.00 seconds. 
Products of Cruise Tourism in Tourism Market
DIVIŠOVÁ, Eva
The target of the bachelor thesis is to analyze cruise tourism, identify key aspects of the success of these products at customers and suggest marketing solutions for cruise tourism service providers. The literature search describes the basic concepts of tourism, international tourism and the advantages of shipping. This section also describes the significant effects of cruise ships on the economy as well as the positive and negative environmental impacts of cruise ships. The practical part of the bachelor's thesis uses the results of the analysis of the offer of travel agencies that specialize in the sale of cruises in the Czech Republic and the complete services connected with these cruises. Here is also describes the equipment of cruise ships and the most visiting destinations to which they sail. This section includes a client satisfaction survey with cruises, the results of this survey and recommendations for travel agencies to eliminace the negative aspects of the survey.
Communication and creation of internal motivation climate
DIVIŠOVÁ, Eva
This thesis deals with the analysis of systems of communication and motivation in a particular business entity. The aim of the thesis entitled: communication and motivation of internal change, the analysis of internal climate in a particular business entity with a focus on motivation and communication systems. A sub-goal is to assess the impact of these systems for the creation of internal change and evaluation of corporate culture. The thesis includes a survey focusing on internal climate with a closer focus on the communication and motivation.

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3 DIVIŠOVÁ, Eva
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