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National Repository of Grey Literature 2 records found  Search took 0.02 seconds. 
Shopping behavior of Internet users with a focus on the Czech and German Market
 Chorvátová, Lucie ; Stříteský, Václav (advisor) ; Koudelka, Jan (referee)
The thesis focuses on the purchasing behaviour of the Czech and German Internet users. Based on the primary survey and analysis of secondary sources as well as data from the Google Consumer Barometer about Czech and Germany Internet users, it identifies the similarities and differences in shopping behaviour among Czech and German Internet users. Based on the findings, the thesis provides recommendations for the Czech and German traders and the businesses considering expansion to one of these markets. It advises how they can respond most effectively to their customer needs.
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Performance Management Process in Siemens company
 Chorvátová, Lucie ; Šikýř, Martin (advisor) ; Němec, Otakar (referee)
The aim of the bachelor thesis is to analyse aplication of the Performance Management Process theory in Siemens company. In the previous theoretical part are introduced the main aims of the whole concept, as well as the particular parts of the Performance management process- defining the performer's role, enclosing the performer's contract, managing the performance process, final evaluation of the performance. Performance Management Process is a concept, which aim is to connect horizontally and vertically personnel activities with the company's strategy. Performance management process is based on a permanent improvement of the performances through educating and developing. This process also changes role of the manager- he should not be a bossy director anymore. From now he is a partner.
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