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Evaluation of the Enterprise Performance According to the START Model and Tips for Progress
Bláhová, Lucie ; Chalupa, Michael (referee) ; Luňáček, Jiří (advisor)
This bachelor thesis focuses on the performance evaluation of a selected company using the START Model. The theoretical part defines the basic concepts and methods related to the measurement of company performance by using multi-criteria models. The analytical part deals with the evaluation of the current situation and the subsequent identification of strengths and opportunities for improvement. Based on the outputs of the non-financial analysis, the design part proposes measures to improve the performance of the selected company.

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