National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
The Proposal for Improving of the Marketing Mix
Frolek, Martin ; Bříštěla, Milan (referee) ; Novák, Petr (advisor)
This master‘s thesis deals with analysis of customer’s satisfaction and marketing mix of company BRM AERO, s.r.o., which main activity is development and production of ultralight aircrafts. Main aim of thesis is formulation of proposals for improving of marketing mix, which will help the company fix a position and increase share on worldmarket.
The Proposal for Improving of the Marketing Mix
Frolek, Martin ; Bříštěla, Milan (referee) ; Novák, Petr (advisor)
This master‘s thesis deals with analysis of customer’s satisfaction and marketing mix of company BRM AERO, s.r.o., which main activity is development and production of ultralight aircrafts. Main aim of thesis is formulation of proposals for improving of marketing mix, which will help the company fix a position and increase share on worldmarket.

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