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Burnout of nurses working at ambulatory workplaces
Šedivá, Petra ; Hlaváčová, Marie (advisor) ; Marková, Eva (referee)
This dissertation is focused on incidence and intensity of burnout by nurses working at ambulatory workplaces. It is divided in two parts - theoretical and experimental. Theoretical part contains burnout explanation as a term, its symptoms, risk factors, prevention and treatment. It also stresses on character (feature) of nurses work at ambulatory places. At experimental part there is found influence of individual factors on burnout level by nurses working at ambulatory and specialized workplaces. Two questionaires are used for experimental part: own construction questionaire and official questionaire Maslach Burnout Inventory (MBI). The aim of own construction questionaire is to track risk factors of burnout. MBI questionaire finds out level of burnout in 3 areas: emotion exhausting, personality loss and working performance (efficiency) reducing (decreasing). This part also contains directed interview that completes the main part of research by it's questions.
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Analysis and Proposal of Communication Strategy of Znovín Znojmo, a.s.
Šedivá, Petra ; Průša, Přemysl (advisor) ; Friedová, Paulina (referee)
The objective of the thesis is evaluation and proposal of marketing and communication strategy of Znovín Znojmo. In the first part, I explain the theory of marketing and creation of marketing and communication strategy. In the second part, I analyze the Czech wine market as seen by both producers and consumers, and I introduce current trends. Furthermore, I analyze marketing activities of the company and its competitors and evaluate its current situation. Based on the identified issues, I propose new marketing and communication strategy.
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Employee motivation system in Agency of Security Fenix CIT, a.s.
Šedivá, Petra ; Křečková Kroupová, Zuzana (advisor) ; Kostrová, Mária (referee)
The success of every company consists from a great part in its human resources and a well-motivated work team can help the company to achieve good results. The thesis concentrates on the analysis of the current motivation level of the employees in Agency of Security Fenix CIT, a.s., on the survey of its strengths and weaknesses and on suggestion of steps for improvement of the motivation in the company. The theoretic part introduces the problems of motivation, provides a summary of motivation theories and particular motivators, and in its last part describes the motivation program of an organization. The practical part introduces at first the company Agency of Security Fenix CIT, a.s. and its current motivation system, then it analyses the level of motivation of the employees and the data gained from the analysis. According to them, suggestions for improvement of the motivation system and satisfaction of the employees are stated in the conclusion of the work.
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