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National Repository of Grey Literature

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Organizace globálně řízené firmy - příklad Ford Motor Company Kořínková, Petra ; Zadražilová, Dana (advisor) ; Nováková, Lenka (referee) Diplomová práce se zabývá současnými globálními společnostmi, hlavní hybnou silou světové ekonomiky. Provádí nás procesem globalizace ve světě se zaměřením na vývoj velkých nadnárodních firem a podává hlavní charakteristiku moderních globálních společností, včetně jejich organizačních forem a souvisejících procesů. Poukazuje na silné a slabé stránky těchto firem, upozorňuje na příležitosti a hrozby, které s sebou proces globalizace přináší. Na příkladu třetí největší světové automobilové společnosti, Ford Motor Company, je představen složitý mechanizmus fungování moderních globálních společností v praxi. Práce mimo jiné nabízí detailní pohled na krizový vývoj společnosti Ford po roce 2000, hledá možné příčiny krize a představuje nástroje na ozdravení společnosti. Detailed record

National Repository of Grey Literature : 11 records found   11 - 11  jump to record:

See also: similar author names
4	Kořínková, Pavla
1	Kořínková, Pavlína

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