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National Repository of Grey Literature

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Marketing Research Vidlička, Václav ; Chlebovský, Vít (referee) ; Schüller, David (advisor) Bachelor thesis is focused on shortcomings in using of marketing tools and advertising communication channels in the case of service proposing. Thesis closly specifies an issue of using of marketing tools in specific area of service proposals and also giving constructive feedback how to solve these problematics and by eliminating them also caused rise of the demand. Detailed record

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