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Comparison of methodological approaches of election polls used in the Czech Republic
Chábová, Kristýna ; Průšová, Petra (advisor) ; Buriánek, Jiří (referee)
This thesis deals with the issue of pre-election polling and presents an overview of methodological approaches used for their conducting. First, the methods of pre-election polls which are used in the US are presented as well as the recommendations of various professional associations. The core of this work examines the differences of methodological approaches used by Czech agencies (CVVM, Factum Invenio, Median and STEM). This paper also includes the comparison of pre-election polls and the actual election results in the 2010 elections. Finally, the possible causes of failure in the methodology used by the agencies are analyzed. Key words: comparison, pre-election polling

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