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National Repository of Grey Literature

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Customer Satisfaction Fiedler, Pavel ; Čačková, Veronika (referee) ; Schüller, David (advisor) The bachelor thesis is concentrated on analysing the customer satisfaction with Globus ČR k.s. Several analyses, which are part of this thesis, have been performed. The company itself was analysed based on information from the external and internal environment and the level of customer satisfaction was verified by a questionnaire survey. Based on this information, several suggestions have been made that could lead to an increase in customer satisfaction with this company. Detailed record

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