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National Repository of Grey Literature

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Business Plan Development Advertising Agency Dubová, Ludmila ; Syrovátka, Oldřich (advisor) ; Tyráček, Petr (referee) This thesis deals with a business plan of Miroslav Duba firm. The theoretical part contains information necessary for the procedure of processing the business plan. In the practical part, a business plan for the above mentioned firm is processed including the marketing, investment and financial plans. Detailed record

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