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Presentation of the Czech Presidency in the daily Le Monde
Mužíková, Michaela ; Jungová, Eliška (advisor) ; Klabíková Rábová, Tereza (referee)
Bachelor thesis "Presentation of the Czech presidency in the daily Le Monde" focuses on the analysis of the media picture of the Czech Republic and its representatives on the events taking place during the first part of year 2009. The qualitative and quantitative analysis of the media content was used for the treatment of data, have been categorized into four levels. The first level is concerned about the Czech euroskeptic picture, after the Czech presidency is represented by its agenda and of course by domestic political situation in the Czech republic, too. The last level of this study focuses on the evaluation by the daily Le Monde and on the next presidency which started at that moment.
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Kobulejová, Hana Karolina ; Köpplová, Barbara (advisor) ; Krejcar, Robert (referee) ; Bednařík, Petr (referee)
The presented rigorous thesis aims to analyse the structural transformation of press and the subsystem of the regional as well as local press in terms of mutual connections by means of explanatory and methodological research. The subsystem characteristics are based on the content, formal and geographical concepts; the connections with the system level are clarified. The developmental trends at the micro and macro level enable to monitor the changes of the media landscape after 1989. The transformation process is divided into phases and diversity encountered in transition countries is explained. Macro-level and micro-level factors of structural transformation are analysed in detail. The concept of the system microclimate enabled to monitor the sub-media as well as media space in the context of intermediary system. This causal link is an integral part of the transformation process, which is why the finding of a common ground between the social environment and subsystem of the regional and local press promotes the understanding of the observed characteristics and also creates its own microclimate for the new resulting concepts. The most significant social impacts of structural transformations are shown in the transfer semantics. The methodological part enabled to anchor the research for subsequent...
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Business management in conditions of risk
HRBKOVÁ, Zuzana
This master thesis is focused on risk management in company, specifically on risk management in a building company. There are concisely defined risks which can endanger the company. These risks are further analyzed in detail. Qualitative and quantitative analyses were used for that analyses, they were based on questionnaires in company and an analysis of costs and revenues. Measures are proposed for risks which significantly endanger the company. They could prevent and relieve the risks and their negative effect to company. Among the critical risks belongs serious failure of machinery and equipment, lack of expertise of the staff and the mismatch between company objectives and objectives of individual employees, while economic risks are assessed positively. For risk management is crucial that the company aware of the risks and they should be included their management in the strategic management of the company.
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