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Effect of expansion on logistics of retailer
Mihalko, Jakub ; Cimler, Petr (advisor) ; Hommerová, Dita (referee)
The topic of my work is about how the product is getting from designers to final customer. As logistic is a collection of many different activities we talk about production, warehousing, transport and final presentation to the customer. But nowadys logistics is not only about material flow but about the information flow as well. That is why we cannot forget to mantion the communication with the client and getting his response.
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Analysis of costumer's satisfaction with a retail store
VYŽRALOVÁ, Zuzana
The aim of the bachelor´s work is to assess customer satisfaction of a retail shop unit with its shopping atmosphere and the whole purchase as well. This assessment is related to the recent building adjustments and alterations. Evaluation of customer satisfaction was based on a questionnaire survey. After finding deficiencies in the sales unit resulting, from the survey, was created draft measures.
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Optimizing the logistics of retail chain Globus
ČÍŽKOVÁ, Zdeňka
The aim of this thesis is an analysis of the logistics system of the selected operator, in this case, the company GLOBUS ČR, k.s., in terms of material and information flows, description of the critical factors that can disrupt the continuity and efficiency of logistics activities of the logistics system and to propose measures to ensure the optimization of the entire system terms of the level of logistics services and logistics costs. For the purposes of the definition of critical design factors and activities leading to the optimization of logistics systems, and it was necessary to analyze individual actions in the logistics. Critical factors of the system were determined by subjective evaluation. These consisted in finding the bottlenecks and their definition. Critical factors have been identified for the particular listings, non-system treatment of certain cases and for the lack of cooperation between the administration and operation.
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System of management and competitiveness of retailer
PIHEROVÁ, Jitka
This thesis, topically based in the system of management and competitiveness of retailer, is focusing on the management, the satisfaction of customers, the relationships with suppliers and clients and the analysis of competitors of the company Jana Vohryzková, which is using the business name: Vítěz, prodejna sportovních pohárů a trofejí. First part is dealing with theoretical basis which are necessary to compile the analysis of competition. Second part is divided into four chapters: Characteristics of retail, Analysis of relationships with suppliers and clients, System of customer service, customer satisfaction and Analysis of competition. Characteristics of retail focuses on the company development, process layout of sales unit, equipment of sales unit, range of goods and goods retailing. Company's main interest lies in both classical and Internet sale. Incomes from e commerce forms 58% of total incomes, incomes from store are remaining 42%. Therefore the analysis of competition includes two parts ? the analysis of competition of store and the analysis of competition of online store. Questionnaires regarding the customer satisfaction with both conventional store and Internet store are included. Customers were filling these in over a period of six months. 47 out of total 62 customers agreed to provide the information; consequently, 75.81% of customers participated in the poll. In 58 cases out of 76 the questionnaires were filled in along with their Internet order, which means that 76.32% of customers ordering in the Internet store answered the poll. Goal of this Masters' thesis is to suggest plans for sustaining and increasing the company's share of the market and to improve the satisfaction of customers in both conventional and Internet store.
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Economy system and operation of a selected retail chain
KALUSOVÁ, Monika
The goal of the thesis Economy system and operation of a selected retail chain is to explore and analyze the sphere in which the retailer chain operates, and evaluate their financial situation. At the same time, the selected retail chain will compare with the selected sectoral competition. The first part of thesis covers the theoretical information about issues, in particular the definition of basic terms of trade and retail. The second part of thesis includes application theoretical knowledges by the situational analysis of company Tesco plc.
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Analysis of costumer's satisfaction with a retail store
BRATHOVÁ, Jaroslava
As main target was to find the rate of customer{\crq}s satisfaction of chosen retail unit with purchasing atmosphere of unit and also the completely purchase. To propose the corrective actions for improvement. Any information obtained by asking and personal observation in store. Consequently, the data were processed and evaluated.
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The Assumptions of Commercial Services Development in A Chosen Area {--} Microregion Pomalší
JANEČEK, Roman
The main objective of the bachelor was to describe the successful microregion on the area of commercial services, to make situation analysis and to specify presumption of development of commercial services in define area. The characteristics of microregion was conducted mainly from secondary sources. Subsequently, primary data was obtained from a survey, interviews with the mayors and my own observations. Next was the situation analysis. Last output of my bachelor was proposals of development of commercial services in the area of microregion Pomalší.
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The assumptions of commercial services development in a chosen area - Voluntary association of towns and villages Pomalší
JIRKAL, Stanislav
My bachelor´s work is focused on the assumptions of commercial services development in the czechbudweis part of the microregion Pomalší. By the aid of the secondary dates were compiled a literature survey and description of microregion. For collecting needed primary dates it was carried out the market research by inquiring commercial services subjects and by leading discussion with microregion mayors. Then the situational and SWOT analysis was carried out. On a base of obtained dates from market research, situational and SWOT analysis were specified the assumptions of commercial services development in the czechbudweis part of the microregion Pomalší.
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