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Body image and its role in the specific subculture
Bátorek, Miroslav Štefan ; Pešek, Ondřej (advisor) ; Křítková, Soňa (referee)
Bachelor thesis provides a complete and comprehensive perspective on body image - what are the factors of its formation, its forms and its consequences, particularly the ways and possibilities of its use in marketing practice. The main focus is body image in the gay subculture. The aim of this work is to identify and explain the role of body image in this specific subculture and its influence on the behavior and decisions of individuals in this subculture. The research results will be compared with the results of foreign studies on this topic, it will prove or disprove the possibility of their application in the Czech environment.
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Position Youthful to Selected Subcultures
VACÍKOVÁ, Pavla
In my bachelor thesis The Attitudes of The Adolescents towards Selected Subcultures I try to describe selected subcultures in Bohemia and find out more about the views and attitudes of people from 15 to 18 years of age towards this topic. The focus is on what helps the adolescents to identify with the group more ? whether it is the dressing style or the music style. In the theoretical part are the definitions of the terms that are important for this thesis, and description of the selected subcultures. I explain terms such as ?adolescents? from the point of view of a developmental psychology and a law. The law gives us the age definition and the developmental psychology describes the behavioral changes that are happening at this lifetime. Another term is the term ?youth? and it?s charakteristics. With that goes terms like: priotities, changes in overviews on situations, attitude towards life and the way the youth understands the society. Following part of the thesis is dedicated to a culture, different opinions on understanding and explaining the culture. And the next chapter is about subculture, it?s emergence, development, differences from ?culture? and the risks it hides. The subcultures are described from it?s begging, coming and expressions in Czech Republic, also the founders are mentioned, the main characters, and what is most important for my thesis ? the music style and the dressing style that belongs to the specific subculture. There are many different subculters in the Czech Republic, but I tried to focus on those, who are more popular among the adolescents and are also known by the wider society. In the practical part of the thesis was used an interview with respondents. lso the way the data were collected and the selection of respondents are described in this part. I?ve chosen a qualitative research and a method of a semi-structured interview. The data were sorted and placed into charts. The respondents were chosen with a purposeful selection. The main goal was to find out, with which subculture?s characters identify the adolescents themselves the most. Component goal was to find out, whether they can identify themselves with any of the subculture?s characters. The research questions were chosen to find how important is to the adolescents the way they dress and if it has any influence on the music style they prefer. According to the the results the adolescents find the way they dress important. What is important is the dressing style, not really the color. But what was more important was the music style the adolescents listen to. Most of the respondents who were asked what is more important to them ? whether the music or the dressing style, have chosen the music. This decision was often explained away that the music is everywhere, it is available and it is something, that makes connections with contemporaries and friends. Also a lot of people answered, that the dressing style and music style are equaly important. This group said, that they do not separate what is more important to them, but they take in these two terms as something connected and interrelated.Another component goal was to find out, what about the subculture influenced the respondents the most, what hit them. This goal was answered according to the data, that was taken from the research questions. The thing that influences the adolescents the most is the music ? other answeres were rather unique. The main goal was to find out, with which subculture?s characters identify the adolescents themselves the most. The answers were similar to the answers to the component goal. The adolescents are the most related to the music styles. It is also the biggest index according to which they choose their friends, the subculture.Out of those answers was drawed a conclusion, that the music is for this lifetime really important and that it is also a means of a certain communication and forwarding opinions.
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Underground music - subculture of young people in Prague in 1968 - 1989
KAŠŤÁK, Roman
The work deals with the mapping of underground cultural phenomenon in the Czechoslovak normalization environment. Especially arising subculture within the band The Plastic People of the Universe. Described is a brief history of the band, its sources of inspiration, lyrics and music. The next section focuses on the persecution of the regime and the subsequent wave of solidarity from the Czech intellectuals and dissidents, which substantially contributed to the formation of Charter 77.
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Integration of Moravian Church into Czech Society in Context with Realisation of Leisure Activities
TALÁNOVÁ, Daniela
This work deals an integration of Moravian Church in Czech society in connection with realization of leisure time activities. The first part is devoted to the issues of interaction of the church in connection with leisure time activities from theoretical point of view. It gives answers to research questions on the basis of literary sources. It summarizes the history of Moravian Church up to the present and its interaction with the society. It also points out its work with people, way of evangelization and general attitude. In the second part there are noted opinions of members of Moravian church, who devoted themselves to leisure time activities. The work compares particular espondents´ statements and highlights their common elements. Then the gained answers are compared with the results of the theoretic research.
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The youth subcultures, the lifestyle and the value system of their sympathizers
VOŘÍŠKOVÁ, Barbora
The aim of this thesis is to analyze the issue of youth subcultures, lifestyle and value beliefs of young people that move around these groups and are considered to be representatives or their sympathizers. The topic is currently popular in the concept that these subcultures in the Czech Republic have been relatively little charted. There are no systematic studies to comprehensively analyze the lifestyle or social value orientation of its supporters. Therefore I would like to focus on these aspects in this thesis. The starting point for the theoretical part of the thesis is to define key concepts in the context of the issue. Further I will characterize adolescence as a specific developmental period, describe the lifestyle and value system of youth, schools dealing with the youth and at the end of the theoretical part I will describe selected youth subcultures with greater emphasis, and those of them that are the basis for the practical part of this work. The content of the practical part will be ten semi-structured interviews I will lead with the representatives of selected youth subcultures. It will therefore be a qualitative research, which in my opinion will be better suited to this topic because as it allows a deeper insight into the issue. Youth subculture that I chose are hooligans, metal fans, skaters, meatheads, and players of computer games. The research specimen I interviewed are ten probands - two of each subculture - that I got to know through acquaintances from their surroundings and through communication on social networks.
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Hardcore as a subculture and it´s socio-economic inclusion
Cihlářová, Linda ; Kouba, Vojtěch (advisor) ; Fuka, Jan (referee)
The main goal of this bachelor thesis is to describe the hardcore subculture in Czech Republic, including its history, evolution and present form in order to certify supposed relation between participation in this subculture and value and political orientation of its members via practical research. After opening introduction to history of the original American hardcore music and subculture is the focus moved on the Czech version of hardcore subculture, with an aim to find its possible specifics, especially on the field of socio-cultural and economical inclusion.
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Social, economic and socio-cultural aspects of CouchSurfing phenomenon
Kolišová, Anna ; Tyslová, Irena (advisor) ; Dianová, Markéta (referee)
The Bachelor thesis on "Social, economic and socio-cultural aspects of CouchSurfing phenomenon" is dedicated to the contemporary trends in tourism and refers especially to the young generation and its current needs in context of travelling. These trends are considered as quite similar to the phenomenon called CouchSurfing, the biggest social network connecting travellers from all around the world, and everything this phenomenon represents. The primary aim of this work is not by any means a comprehensive description of CouchSurfing itself, but an effort to place that phenomenon into a proper context of all social, economic or socio-cultural aspects of the project (mainly focusing on questions why was CouchSurfing established and what it actually brings or influences).
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Motivation to graffiti Creation and view of Society of these Problems
HAZUKOVÁ, Michaela
In the theoretical part of the work there is given the term motivation besides I devote my attention to performance on the basis of Maslow?s need hierarchy. Then there is a definition of subculture and specification of the term graffiti. I work on the contemporary as well as historical development in Bohemia and in the world. I explain specific expressions for the given subculture and, last but not least, I pay attention to behaviour of sprayers within the framework of the low order of the Czech Republic. The target of the research work is to find it what are the essential and strongest reasons for graffiti creations and what opinion of sprayers performance our society has. For realisation of the research work I took a quality type of research , i.e. a method of inquiry and a technique of halfdirected interviews. The research has held in České Budějovice in the period from January to March 2011. I chose the method of snowball sampling for choosing or respondents. I asked eleven respondenst from whom seven ones were willing to participate in the research. The sprayers aged from eighteen to thirty-three formed a research group No 1. There were realized interviews each of which lasted at least one and half hour. Next seventy respondents in the ages of sixteen to fifty-five years formed another supplementary group No 2. These were asked to fill in a short questionnaire. All the respondents live in České Budějovice or in its near surroundings. The results of the research showed that following reasons motivate the sprayers to their activity: their personal interest in arts and any activity joined with them, expressing their emotions, a possibility of shocking obtaining respect , to realize their imagination, to express them selves freely and lastly it is adrenalin and adventure that follow especially illegal graffiti creation. The introduced bachelor work can be used in institutions working with subcultures and problematic youth. I can be used in question of prevention, as well. This work is especially devoted to those who want to understand the activity and expressing of sprayers.
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Corporate culture of american company based in Czech republic
Mudráková, Barbora ; Müllerová, Františka (advisor) ; Adlafová, Iva (referee)
My thesis is describing corporate culture of american company based in Czech Republic. In the first chapter I am explaining theoretical terms which I am applying at the specific company in the last chapter. In the whole work I am specifying how it is important to cooperate between national cultures and the corporate culture. In the end I am suggesting few points which could be in the conmpany improved. The whole work is based on my personal experience.
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