|
|
Insurance in the Sphere of Tourism
Malknechtová, Lucie ; Musil, Martin (advisor) ; Jaderná, Eva (referee)
The aim of this thesis is to describe various types of insurance in the sphere of tourism and analyze the current situation and conditions on the supply side in the Czech Republic. The theoretical part is divided into chapters: Tourism, Consumer protection, Insurance. Another section is devoted to Legislation. This part informs about the main czech law in tourism. The practical part analyzes in detail the range of insurance in case of bankruptcy of a travel agency on the Czech market. The model is explained by examples billable premium, which is suitable for beginners and travel agencies, which have no clear idea of what sales will reach tours sold. The paper ideas and liability insurance agency and professional liability insurance agency.
|
|
|
Analysis of Products and Services in the sphere of Tourism in the Nová Bystřice Area
Pitrmanová, Miroslava ; Musil, Martin (advisor) ; Jaderná, Eva (referee)
The work deals with tourism in the territory of Novobystřicko region. The aim is to analyze the supply of products and services of tourism and to propose appropriate recommendations for further positive development of the region. In the first part of the thesis there are defined basic themes of tourism, such as history, basic terms, types of tourism etc. Followed by chapters about materially-technical baseline, services of tourism and the position of the Czech Republic in the world's tourism. In the practical part there is an analysis of the supply of tourism of the Novobystřicko region, SWOT analysis of tourism and determined appropriate recommendations.
|
|
|
Tourism Product in the Sphere of Adventure Tourism
Pelejová, Dana ; Hesková, Marie (advisor) ; Jaderná, Eva (referee)
Tourism is becoming an ever more important part of the national economy. In advanced economies, the majority of inhabitants are employed in the services sector, which includes tourism. Currently tourism is at the peak of its development in the Czech Republic. A new, modern infrastructure is being built to connect up the natural and cultural treasures. My personal judgement is that it is primarily the finances from European funds, which have been streaming into the country for several years now, that have a large influence in this development. I see the market deficit in the CR to be poor communications between individual stakeholders. The comprehensive interconnection of services, information systems and tourist destinations. The aim of my work is to propose possible future cooperation for individual original, attractive stakeholders in experiential tourism within the territories of the Czech Republic, above all the Jindřichův Hradec district with its overlap into Lower Austria (Waldviertel). These stakeholders will then jointly form an area where both marketing and the professions are connected; this is known in the EU under the title of a tourism learning area (TLA). They can also be understood as destinations where individual stakeholders involved in experiential tourism are interconnected. The basic idea of the TLA seems relatively simple, however its implementation requires precise coordination and multilateral cooperation, and it is this that I want to achieve within this thesis.
|
|
|
Organization Analysis of Tourism in the South Bohemian Region
Kartáková, Romana ; Musil, Martin (advisor) ; Jaderná, Eva (referee)
The goal of this submitted thesis is the analysis and evaluation of tourism organizations and management in the South Bohemian Region. This work is structured into five basic parts. The first part describes the conception of destination management and its specifics. Then theoretical predispositions of tourism organizations (legal forms, ways of financing) are described. Basic characteristics of tourism in this region and the strategy of tourism's development in the South Bohemian Region is determined in the third part. The fourth part researches the organizations of tourism in the defined area. The evaluation of destination management and tourism organization is implemented in the last part.
|
|
|
Destination Management in Practice
Kůsová, Šárka ; Musil, Martin (advisor) ; Jaderná, Eva (referee)
The aim of my thesis is to analyze the operation of selected organizations of destination management in the South Bohemian region or in other regions in the neighborhood. My work focuses especially on comparison the existence, operation, focus and also cooperation between individual subjects of destination managements. The thesis brings a real recommendations in order to improve efficiency in operation of these subjects.
|
|
|
A Regional Travel Agency's Operations
Fendrych, David ; Musil, Martin (advisor) ; Jaderná, Eva (referee)
The aim of this thesis is to analyze and compare the existence, role and activities of travel agencies in the Czech Republic dealing incomming and domestic tourism in a particular region. The work focuses on the region of South Bohemia, which is below further defined. The main method for this analysis is the research of catalogs and Web sites of travel agents and agencies, which operate in the region. Information about services and products offered are further examined in the sub-analysis according to various aspects.
|
|
|
Development Trends on the Tourism Market
Kopecká, Marie ; Musil, Martin (advisor) ; Jaderná, Eva (referee)
The work is devoted to developments in the tourism market. It is an analysis of all the major Czech travel agencies in terms of number of owners and their share of tourism organizations. It is possible to compare, including the turnover for the last 3 years and current developments. Core objective was to determine who are the owners of travel agencies. Whether the Czech and foreign firms. The observed data used to determine the probable development of the tourism market and identify current trends in this area.
|
|
| |
guest ::
