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National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
Spain: The Economy and Position within the International Tourism Market
 Cinková, Zuzana ; Abrhám, Josef (advisor) ; Brůžková, Pavla (referee)
The diploma thesis is focused on Spain, its economy and position within the international tourism market. The thesis is devided into two parts. The first part includes macroeconomic analysis and comparison of the competetiveness of Spanish economy with chosen countries. The second part analyzes Spanish tourism, its atractions and potencial. The final chapter represents a summary of strengths and weaknesses of Spain and tries to formulate possible future development of the economy and the tourism industry.
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Postavenie a význam recenzných systémov v rámci e-Turizmu
 Cinková, Zuzana ; Vaško, Martin (advisor) ; Herget, Jan (referee)
This bachelor thesis is dedicated to the use and impact of review sites on e-tourism. In the first chapter the term e-tourism is explained by illustrating the use of information and communication technologies in tourism. Then there are depicted its latest trends with the emphases on web and mobile technologies and applications. The second chapter deals with recent phenomenon of social media and their possibilities of usage in the tourism industry. The review sites are a part of social media and they are characterized in detail in the third chapter. This chapter is devoted to their possibility of use, advantages and disadvantages for the travellers and for the service providers in the tourism industry as well. The final conclusion and summary of the use of review sites in e-tourism based on the results of the questionnaire was drawn. Besides its position in e-tourism their future trends were deduced as well.
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