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National Repository of Grey Literature

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	Marketing Research of Customer Satisfaction for Company IKEA Brno Bezecná, Vladimíra ; Vodák, Martin (referee) ; Šimberová, Iveta (advisor) Master thesis is focused on research of customers satisfaction in IKEA Brno. The first part defines objectives of the work, including methods for achieving them. Furthermore there are processed theoretical bases which will be used in the analysis of the customer satisfaction. In following part there is a description of current state of the company and also the marketing research. On the base of obtained information there are created proposals and measures, which will lead to higher customers satisfaction. Detailed record
	Marketing Research of Customer Satisfaction for Company IKEA Brno Bezecná, Vladimíra ; Vodák, Martin (referee) ; Šimberová, Iveta (advisor) Master thesis is focused on research of customers satisfaction in IKEA Brno. The first part defines objectives of the work, including methods for achieving them. Furthermore there are processed theoretical bases which will be used in the analysis of the customer satisfaction. In following part there is a description of current state of the company and also the marketing research. On the base of obtained information there are created proposals and measures, which will lead to higher customers satisfaction. Detailed record
	The Study of Distribution Efficiency with Links to Customer Serviceability Bezecná, Vladimíra ; Němec, Vojtěch (referee) ; Jurová, Marie (advisor) The bachelor thesis deals with the analysis of the distribution system for courier services in MediaCall s.r.o. The thesis analyzes the current situation in the company and the proposal part describes the possibilities for more effective evaluation of courier regarding the customer serviceability. Detailed record

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