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National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Marketing Mix of a company
 Falta, Marek ; Ryba, Petr (referee) ; Kaňovská, Lucie (advisor)
The master’s thesis focused on the design of marketing mix of the company TOTEM BIKES, s.r.o. The thesis is divided in to three parts. The first part is summarizes theoretical knowledge from marketing and marketing mix. The second part analysis the external and internal environment and current marketing mix of the company. Based on the result from analytical part the last part is dedicated to suggestions for improvement of marketing mix of the company.
Detailed record
Marketing Mix of a company
 Falta, Marek ; Ryba, Petr (referee) ; Kaňovská, Lucie (advisor)
The master’s thesis focused on the design of marketing mix of the company TOTEM BIKES, s.r.o. The thesis is divided in to three parts. The first part is summarizes theoretical knowledge from marketing and marketing mix. The second part analysis the external and internal environment and current marketing mix of the company. Based on the result from analytical part the last part is dedicated to suggestions for improvement of marketing mix of the company.
Detailed record

See also: similar author names
1 Ryba, Pavel
2 Ryba, Přemysl
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