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National Repository of Grey Literature

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	Destination Management in Practice Kůsová, Šárka ; Musil, Martin (advisor) ; Jaderná, Eva (referee) The aim of my thesis is to analyze the operation of selected organizations of destination management in the South Bohemian region or in other regions in the neighborhood. My work focuses especially on comparison the existence, operation, focus and also cooperation between individual subjects of destination managements. The thesis brings a real recommendations in order to improve efficiency in operation of these subjects. Detailed record
	The analyse of exploitation the regional brand by chosen producents in the region of Šumava NOVÁK, Jiří This thesis points out to the regional brand, especially to the Šumava - original product(R) brand and evaluates its utilization in the Šumava Region. Detailed record
	The analyse of exploitation the regional brand by chosen producents in the region of Šumava NIKRMAJEROVÁ, Monika The subject of this thesis is created by the evaluation of the regional brand products using. The introduction deals with the regional brands throughout the whole Czech Republic. Following section contains the informations about the regional brand of The Šumava orginal product \regm{}. The main part containsthe characteristic of the assigned producers describing their experience, opinions and observations to the regional brand he Šumava original product \regm{},.Based on the findings of primary and secondary data were created the ´case studies´ of manufacturers. The penultimate part obtains the data analysis from all the certificated manufacturers.Conclusion contains my own proposals of the possible changes in activities of the Regional Development Agency that takes care of the certification. Detailed record

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