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Analysis of export opportunies for company Klatovské rybářství, a.s.
Hofman, Jiří ; Müller, Štěpán (advisor) ; Mrkvičková, Alena (referee)
The aim of this thesis is to analyze export opportunities for company Klatovské rybářství, a.s. in selected countries (Germany, Austria, Poland, Slovakia). The first chapter provides basic information about history of fish farming and fishing in Bohemia, Czech fish producers and company Klatovské rybářství. The second chapter gives a view on the world fish trade, the fish consumption in selected countries and activities of Klatovské rybářství on domestic and foreign markets. The third chapter contains SWOT analysis of company Klatovské rybářství, a.s. The last chapter gives an outlook to export opportunities in selected countries.

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