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National Repository of Grey Literature 3 records found  Search took 0.02 seconds. 
Marketing plan based on a chosen company
 Večeřová, Aneta ; Mráček, Pavel (referee) ; Kita, Peter (advisor)
The aim of this bachelor thesis is to create a marketing plan for Body Diamond fitness. In the theoretical part, marketing will be described from a set of knowledge and the necessary information to compile a marketing plan. The analytical part will be focused on the company and the findings will be applied to this fitness center. We will identify strengths and weaknesses, analyze the current situation. Finally, solutions will be proposed to improve the performance and increase the number of Body Diamond traffic.
Detailed record
Evaluation of Business Performance Through Financial Analysis Tools
 Večeřová, Aneta ; Harangiová, Eva (referee) ; Ptáček, Roman (advisor)
The diploma thesis deals with the analysis of the company's performance and subsequently suggestions for improving the financial situation of the examined company. Definitions and basic concepts that are necessary to acquire theoretical knowledge are described. Subsequently, the indicators of financial analysis are calculated and strategic analyzes are performed. The final part describes the individual proposals to improve the management of the examined company.
Detailed record
Marketing plan based on a chosen company
 Večeřová, Aneta ; Mráček, Pavel (referee) ; Kita, Peter (advisor)
The aim of this bachelor thesis is to create a marketing plan for Body Diamond fitness. In the theoretical part, marketing will be described from a set of knowledge and the necessary information to compile a marketing plan. The analytical part will be focused on the company and the findings will be applied to this fitness center. We will identify strengths and weaknesses, analyze the current situation. Finally, solutions will be proposed to improve the performance and increase the number of Body Diamond traffic.
Detailed record

See also: similar author names
1 Večeřová, Alexandra
1 Večeřová, Andrea
1 Večeřová, Anežka
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