National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Organizational culture in ICT companies
Pilík, Tomáš ; Doležel, Michal (advisor) ; Buchalcevová, Alena (referee)
This thesis deals with problematic of organizational culture with emphasis on organizational culture in ICT companies. Main goal of this thesis is to develop own framework for influencing organizational culture in ICT companies. The introductory part sums up an overview of definitions of culture and organizational culture in chronological order. Evaluation of definitions from the author's perspective is also part of the opening chapter. The main part of thesis focuses on proposing framework for influencing organizational culture in ICT companies. The antecedent chapter before the very framework describes key factors of ICT companies. Framework itself combines these key factors with general factors to provide coherent tool for influencing organizational culture in ICT companies.
A/B testing and its usage in e-shops
Pilík, Tomáš ; Jandoš, Jaroslav (advisor) ; Šebesta, Michal (referee)
This thesis deals with methods of testing usability of web applications with emphasis on A/B testing in context of e-shops in Czech Republic. The introductory part sums up an overview of most frequently used testing methods. It con-centrates on basic characteristics and the way of theirs execution. After stating details about A/B testing the main attention is turned to its further application. The main part of thesis focuses on particular aspects of method A/B testing and describes a decisive process about investment into this testing method. Last but not least the brief general manual facilitating the execution of A/B test of project to an amateur is included. This part is usable mainly for e-shop operator. Accenting the importance of testing projects and detailed description of one of appropriate methods including provision of instructions on its practical use is the main contribution of this thesis.

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