National Repository of Grey Literature 1 records found  Search took 0.01 seconds. 
French Paul on the market of the Czech Republic: enter, operation and other expansion possibilities of this chain of cafés and bakeries
Girmanová, Eva ; Postler, Milan (advisor) ; Pelantová, Dita (referee)
The bachelor thesis is dealing with the position of the French chain of cafés and bakeries Paul on the market of the Czech Republic. Its target is analysis of the present position on the local market and survey of the expansion possibilities into other places in the capital city and eventually into other cities in the republic. The part of the target is also the survey on the satisfactory of customers, which was realized with the use of questionnaire. The main resource of information was personal experience and the results of the questionnaire. The thesis is divided into theoretical and practical part. The outcome of the survey in the practical part is the satisfactory ratio and suggestions which could heighten its level.

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