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Corporate culture and education´s role in human resource management.
PULKRÁBKOVÁ, Mirka
The aim of this master thesis is to specify a corporate culture and the system of education of the ČSOB a. s., Příbram and to define the influence of this system on the company. Four research methods were used for the achieving of this aim: observation, questionnaire, comparison and dialogue. Employee education is currently very important factor of the company´s success. It is profitable for companies to invest to employee education especially in this modern age, which is full of frequent changes. The opportunity for education, development and growth is very highly motivating factor for employee and this opportunity helps to raise their satisfaction and loyalty to the company. Based on requirements and needs of the company, there exist different types of company education. The corporate culture is very important for company stability. It supports development of knowledge, skills and human potential. The synthesis of the obtained information was conducted after the analysis of the corporate culture and employee education in ČSOB, a. s., Příbram. In final part of the thesis were made practical suggestions leading to a desired state within this field.
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Corporate culture and her role in human resource management
PULKRÁBKOVÁ, Mirka
The aim of this bachelor´s thesis is to specify a corporate culture of the company KOSTAL ČR, spol. s r.o. and to define the influence of the corporate culture on human resources management. Three research methods were used for the analysis of corporate environment: observation, analysis of company´s documents and the VSM 94 questionnaire. 100 employees participated in the questioning. Acquired data of the employees of production department were interpreted apart from the data of the technical-economic employees. The research aim was to observe these two groups of employees and to find out, whether the corporate culture is the same amongst all the employees. Every company has its corporate culture. It is composed of style of behaviour, clothing, architecture, shared opinions and attitudes. Corporate culture creates employees´ relationship to the company, their loyalty and general image of a company. It is not expressed inside a company only, it also defines a company in relation to outside in form of company symbols, propositions, mottos, reputation etc. The corporate culture influences success of company and reaching assigned goals. It is important to create a strategy within the frame of the corporate culture, which establishes clear goals of a company. This strategy is then devolved on employees. It is important for success of every company that management follows these great issues ? human resources management and corporate culture.
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