National Repository of Grey Literature 3 records found  Search took 0.01 seconds. 
Proposal of Company Communication Mix
Krmíček, Vlastimil ; Vymazal, František (referee) ; Kaňovská, Lucie (advisor)
This diploma thesis deals with a marketing communication mix. The introductory part deals with theoretical background. In the second part, I focus on the analysis of the current company marketing situation. The concluding part deals with the proposal of a new communicative mix, the goal of which is to raise awareness about the brand and attract new customers.
Proposal of Company Communication Mix
Krmíček, Vlastimil ; Vymazal, František (referee) ; Kaňovská, Lucie (advisor)
This diploma thesis deals with a marketing communication mix. The introductory part deals with theoretical background. In the second part, I focus on the analysis of the current company marketing situation. The concluding part deals with the proposal of a new communicative mix, the goal of which is to raise awareness about the brand and attract new customers.
Návrh vnitropodnikové směrnice pro provádění inventarizace majetku a závazků
Krmíček, Vlastimil
Krmíček V. The draft of the internal guideline for the stocktaking of estates and liabilities. The bachelor's thesis. Brno: Mendel University in Brno, 2014. The bachelor's thesis deals with the internal guideline for the stocktaking of es-tates and liabilities. The theoretical part deals with internal guidelines and stocktaking as such. Next, the thesis deals with the characteristics of estates and liabilities as well as methods of their acquisition, inactivation and evaluation. The outcome of the thesis is the proposition on an internal guideline for the stocktak-ing of estates and liabilities of the LOGSYS, Ltd. The appendix includes documents which are needed for the successful stocktaking.

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2 Krmíček, Vít
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