National Repository of Grey Literature 4 records found  Search took 0.01 seconds. 
Proposal of Communication Mix of a Selected Company
Hojecká, Hana ; Souček, Ladislav (referee) ; Navrátilová, Ludmila (advisor)
Theoretical part of the bachelor thesis deals with basic and at the same time the most important information from available sources about marketing communication and communication mix. Thesis contains analysis of communication mix of company HELLA stínící technika, s. r. o., questionnaire in this area and suggestions for solving each part of communication mix, which will lead to improvement of communication mix of the company.
Value Estimation of a Company
Hojecká, Hana ; Lešetický,, Ondřej (referee) ; Kocmanová, Alena (advisor)
This diploma thesis is focused on valuation of the firm ABC s. r. o. with using income-based valuation methods, which are based on detailed analysis of the firm.
Value Estimation of a Company
Hojecká, Hana ; Lešetický,, Ondřej (referee) ; Kocmanová, Alena (advisor)
This diploma thesis is focused on valuation of the firm ABC s. r. o. with using income-based valuation methods, which are based on detailed analysis of the firm.
Proposal of Communication Mix of a Selected Company
Hojecká, Hana ; Souček, Ladislav (referee) ; Navrátilová, Ludmila (advisor)
Theoretical part of the bachelor thesis deals with basic and at the same time the most important information from available sources about marketing communication and communication mix. Thesis contains analysis of communication mix of company HELLA stínící technika, s. r. o., questionnaire in this area and suggestions for solving each part of communication mix, which will lead to improvement of communication mix of the company.

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