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National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Product Placement in Audiovisual Creation with Application on Stream.cz
 Henzlová, Denisa ; Pešek, Ondřej (advisor) ; Zamazalová, Marcela (referee)
This Bachelor Thesis on the topic of Product Placement in Audiovisual Creation with Application on Stream.cz describes, observes and compares the usage of product placement in conventional and online television. As a representative of the online television, Stream.cz has been chosen and on its own specific show processing of product placement was observed and evaluated. The aim of this Thesis is to gauge, by using Empirical and general theoretical methods, whether an online TV is a suitable place for product placement and at least an equal competitor of the conventional advertisers. This thesis can serve as a background for companies that are thinking about implementing product placement for their marketing purposes and looking for new possibilities. This Bachelor thesis contains as well the final recommendation for implementing of product placement.
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Production of neutrons in reaction of relativistic protons on thick or how to burn the nuclear waste by accelerator
 Krása, V. ; Wagner, Vladimír ; Belina, L. ; Henzlová, D. ; Henzl, V. ; Kugler, Andrej ; Adam, Jindřich ; Čaloun, Pavel ; Krivopustov, M. I. ; Tumendelger, Th.
We look for the way how to burn the nuclear waste by the transmutation of radioactive nuclei by the fast neutrons produced by proton beam.
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1 Henzlová, Denisa
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