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National Repository of Grey Literature 1 records found  Search took 0.00 seconds. 
Visual Smog and Outdoor Advertising with a Focus on Billboards in Selected Parts of Brno
 Šnajdrová, Adéla ; Fullerová, Veronika (referee) ; Kaňovská, Lucie (advisor)
The diploma thesis deals with visual smog, outdoor advertising and especially billboards in selected parts of Brno. The thesis is divided into three main parts. The first part of the thesis deals with the theoretical background to the issue. The second part of the thesis deals with the ways of regulation of advertising and visual smog in the world, in the Czech Republic and then in Brno. It then goes on to discuss the legislative basis for regulating advertising in the Czech Republic, followed by a more detailed analysis of advertising, visual smog and especially billboards and how to deal with their legality. The last part of the thesis deals with suggestions of possible recommendations for increasing the interest of both state administration authorities and citizens in the placement of advertising media.
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