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Employment Relationship in Terms of the Optimization of Wage Costs
Famfulíková, Lucie ; Doušová, Jana (referee) ; Musilová, Helena (advisor)
The Bachelor’s thesis deals with the issues of labour-law relations, above all their establishment. The aim of the paper is to propose a solution to the problem concerning lack of applicants for the work positions offered, or rather optimization of the number of employees working for an employer in relation to the optimization of labour costs. Based on the results of a conducted analysis and survey, the employer is recommended taking measures which would optimize the number of employees as well as the labour costs.
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Proposal of Marketing Communication of Internet shop
Famfulíková, Lucie ; Bisová, Eva (referee) ; Kaňovská, Lucie (advisor)
The diploma thesis deal with the marketing communication of online shopping specializing in greenhouses and seedbeds sales which is operated by the agricultural cooperative. The first part of the paper focuses on theoretical aspects based on professional literature sources. In addition, an analysis of the current situation of e-shop communication is carried out. On the bases of the analysis, possible measures are proposed with the aim of improving marketing communication with customers, gaining new customers and to raise the awareness of the existence of agricultural cooperative.
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Proposal of Marketing Communication of Internet shop
Famfulíková, Lucie ; Bisová, Eva (referee) ; Kaňovská, Lucie (advisor)
The diploma thesis deal with the marketing communication of online shopping specializing in greenhouses and seedbeds sales which is operated by the agricultural cooperative. The first part of the paper focuses on theoretical aspects based on professional literature sources. In addition, an analysis of the current situation of e-shop communication is carried out. On the bases of the analysis, possible measures are proposed with the aim of improving marketing communication with customers, gaining new customers and to raise the awareness of the existence of agricultural cooperative.
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|
|
Employment Relationship in Terms of the Optimization of Wage Costs
Famfulíková, Lucie ; Doušová, Jana (referee) ; Musilová, Helena (advisor)
The Bachelor’s thesis deals with the issues of labour-law relations, above all their establishment. The aim of the paper is to propose a solution to the problem concerning lack of applicants for the work positions offered, or rather optimization of the number of employees working for an employer in relation to the optimization of labour costs. Based on the results of a conducted analysis and survey, the employer is recommended taking measures which would optimize the number of employees as well as the labour costs.
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