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Building computers in virtual reality
EDER, Ondřej
This thesis focuses on the process of building computers and the potential of using Virtual Reality (VR) in order to learn this process. The main focus of the thesis is to create a VR application that would allow even low-tech users to learn how to build a computer, and then showing a brief economic comparison of the use of this technology in practice for staff training purposes. The thesis starts by discussing the field of computers and the individual components used in the building process, and then briefly describes the field of VR itself, its history, current state and use cases. The main part of the thesis is a description of the actual development of the application in the Unity Engine using the C# programming language. The thesis then describes the process of publishing this application on the SideQuest platform. Ultimately, the thesis compare standard and VR training methods, their advantages and disadvantages, and make a simplified economic comparison showing that using VR to train employees can already be a very interesting option even nowadays.
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Proposal for Using Virtual Reality Technology in Marketing of a Company
Šmerda, David ; Herman, Pavel (referee) ; Kaňovská, Lucie (advisor)
This Bachelor Thesis describes the current advent of virtual reality (VR) technology and possible use of this technology in marketing of the company. I will apply this technology to PTÁČEK - velkoobchod a. s. In the first part I will focus on the theory of marketing, marketing communication, marketing trends including virtual reality and psychological aspects in connection with VR. In the second part I will introduce the company PTÁČEK - velkoobchod a. s. And using selected analyzes I will analyze its marketing environment, which I will summarize in the resulting SWOT analysis. The third part contains a proposal to improve the company's marketing through VR technology, it‘s implementation and solution in practice.
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Proposal for Using Virtual Reality Technology in Marketing of a Company
Šmerda, David ; Herman, Pavel (referee) ; Kaňovská, Lucie (advisor)
This Bachelor Thesis describes the current advent of virtual reality (VR) technology and possible use of this technology in marketing of the company. I will apply this technology to PTÁČEK - velkoobchod a. s. In the first part I will focus on the theory of marketing, marketing communication, marketing trends including virtual reality and psychological aspects in connection with VR. In the second part I will introduce the company PTÁČEK - velkoobchod a. s. And using selected analyzes I will analyze its marketing environment, which I will summarize in the resulting SWOT analysis. The third part contains a proposal to improve the company's marketing through VR technology, it‘s implementation and solution in practice.
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