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National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
A new Trend in Audio-visual Production? Comparison of Attractivity of 360° Video against a Classical Video.
 Svoboda, Adam ; Géla, František (advisor) ; Štoll, Martin (referee)
The work deals with a field of audiovisual production, namely 360ř video format. The thesis is divided into two parts. The theoretical part describes the history and the development of the format. There is also a mapping of the existing use of this format in practice. The second, practical part of the thesis, is devoted to research based on differences in spectator perception. For the purpose of the research, the video material was produced that served as the main point of exploration. Respondents were subjected to qualitative research consisting of two parts. The first was a questionnaire related to the content that the respondents were playing in the video. The second part was the simultaneous observation of the respondents while watching the videos. The work brings interesting results in the comparison of classic video and 360 ř video as well as the findings that solve the question of the direction in which 360 ř video production can be made in the future.
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Business plan - Video Production
 Šiška, Adrián ; Dvořák, Jiří (advisor) ; Trachta, Václav (referee)
This thesis is focused on creating a business plan for the new company whose business is providing services of video production. The theoretical part is conceived as an exploration of literary sources for the definition of the basic concepts of business. The practical part proceeds to analyze the environment in which the company should exist. Based on this analysis there are identified opportunities and threats from the environment of the company and its strengths and weaknesses. In addition, this section includes company's marketing mix and financial plan. The final part contains an overall assessment of the feasibility of this business plan.
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