National Repository of Grey Literature 3 records found  Search took 0.00 seconds. 
Product innovation in rail services in the tourism Jindřichův Hradec
KŇOURKOVÁ, Petra
The main purpose of this Bachelor thesis is to evaluate the services offered by the company Jindřichův Hradec local railways (JHMD) in the field of tourist industry. At the same time the thesis suggests measures that would lead to enhancement of these services, which would be favourable both for the passengers and the company. Professional literature were used as materials to develop the theoretical part. The practical part involves introduction of the JHMD company, situational analysis and SWOT analysis, to whose construction internal materials acquired from JHMD were used.
Tourism for Minorities Living in the Czech Republic
NGUYEN THI, Lenka
The main aim of the thesis is to investigate the function of the tourism market for the selected minority living in the Czech Republic, which is the Vietnamese minority. Based on field research to prepare an adequate product and find out the possibility of further tourism development for the minority. The thesis analyzes this particular minority, which is a very close-knit community. However, it would be an exaggeration to say that the Vietnamese community is entirely closed to the outside world when it comes to traveling. In the last chapter through a personal questioning was prepared sample suitable product innovation.
Creation of supply for young people
PLACHOVÁ, Petra
This thesis deals with the tourism of young people in the South Bohemian region. The thesis includes analysis of both primary and secondary tourism offers within the area. Based on the findings of marketing research it is coming with suggestion of a new product aimed at young participants of tourism.

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