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Strategy for Improving Auction of Properties in RS Gavlas Firm
Gavlas, Ondřej ; Líška, Milan (referee) ; Mallya, Thaddeus (advisor)
This Master’s thesis deals about strategy for Improving Auction of Properties in RS Gavlas Company. The theoretical part is concerned with an auction theory and a contemporary legislation. The practical part examines Czech auction market, an auction process, customer relationship management implementation and legislative problems with the aim to find new possibilities of use for company RS Gavlas.

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