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National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
Návrh rozvojového projektu Svíčkařská dílna ve Vyshkovu
 Kornutová, Aneta
This thesis deals with the creation of the project of development cooperation, which was based on the feasibility study. The aim this thesis is create the project proposal development aid, its aim will be independence and especially secular sustainability of candles workroom in the city Vyshkovo in Ukraine. This thesis is divided in to three parts, theoretical part, where are detail information, which describe the given topic, practical topic, in this part is contained the analysis of the chosen area and identification of project. And a last part, within the framework of which was created the feasibility study. To writing the whole thesis I used all information from interviews, participating and non-participating observation. All of this information were taken on the base of practical training in Ukraine.
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The Market of Selected Goods in the Czech Republic
 Uhlíř, Vojtěch ; Zeman, Jiří (advisor) ; Filipová, Alena (referee)
In the first chapter the Czech market with gifts and gift shops is described. Then the Czech candle market is characterized - the competion observation and product description is provided. In the second chapter Czech consumers and their behaviour is given, following with a survey of their attitude and usage study concerning gifts and candles more specifically. The description of the typical Czech consumer buying gifts and candles is carried out. In the third chapter on the basis of the survey the marketing strategy for a small candle-manufacturing business is provided.
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