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Money Illusion and Sunk Costs
Javor, Matúš ; Musil, Martin (advisor) ; Dvořák, Jiří (referee)
Bachelor thesis on the topic Money Illusion and Sunk Costs deals with irrational behaviour of individuals, or more precisely with effects, which cause such behaviour. Namely, it is the case of phenomenons of money illusion and taking sunk costs into account. The main purpose of the thesis is to summarize theoretical knowledge about the phenomenons and subsequently, using the experiment, apply and verify gained theoretical knowledge on representative sample of individuals.

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