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National Repository of Grey Literature 1 records found  Search took 0.00 seconds. 
The strategy of customer centre
 Stankovský, Jakub ; Filipová, Alena (advisor) ; Zeman, Jiří (referee)
The aim of my bachelor thesis is the description and the analysis of the customer centre in a selected leasing company. The thesis appreciates the strategy focused on the customer. I tried to describe the importance of strategy in communication with customers and present the customer satisfaction index.
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